Welcome to the Fibrecoco workshops dedicated to business & digital

In October, we deliver for free 3 digital workshops of 30 minutes. The 20-minutes presentation will be followed by a 10-minute question-and-answer period. Find here the program of next digital workshops.

How digital boosts your sales

How to increase the customer conversion with a sales funnel inspired by Omnichannel best practices

coming soon

Aroma-phytotherapy, natural cosmetics and dermo-cosmetics sectors
Omnichannel supports seamless customer experience. The quality of the customer experience combined with a qualitative offer improves conversion rate and reduces attrition rate.
Omnichannel relies both on human networks (shops, showrooms, sales force) and digital tools. The financial and technological investments required for a true omnichannel experience hinder the Compagnies from using best practices.
However, new practices inspired by Omnichannel method enables Companies to improve commercial performance. This is the topic of the 30-minutes talk.
Available also in Spanish and French
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Optimizing Digital Advertising

How to promote your products with Shopping Ads & Search campaigns?

coming soon

Manufacturers and Distributors all sectors, e-Commerce
Do you how to create synergy with the paid referencing techniques? Do you have a clear vision of the bidding strategies to implement? Do you know how to drive campaign optimization and how to go further to improve their performance? This knowledge is useful for the advertiser’s marketing and communication teams for agency briefing and for improving the impact on sales of the digital campaigns.
During 30 minutes, we focus on the great potential combination Shopping & Search to develop your online sales
Available also in Spanish and French

Export & Growth, the French Market

Market Overview and Use of Digital in France

coming soon

Aroma-Phytotherapy and Natural Cosmetics Sectors
What are the trends in the French market? What are the distribution networks? What is the place of digital particularly in the pharmacy network?
In this 30-minute workshop, we are going to explore the French market and the underlying trends.
Available also in Spanish and French
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Questions Box

Send us your questions before the workshops, we will answer  during the session. Live Q&A is also possible.